This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here .

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here . The series is made possible by Microsoft BizSpark

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here

Do you remember last year, when a startup named Cuil that was founded by two ex-Googlers made huge noise when it launched its search engine with the claim of having the largest search index in the world? The result was a huge initial traffic spike . But when it didn’t “beat Google,” its traffic dropped like a whale being thrown out of an airplane.

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups.

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here . The series is made possible by Microsoft BizSpark.